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We would love to share a similar experience and how I learned some valuable lessons during a downturn.

Strategy for North Africa’s to fund global

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How to go about intiating and start-up

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What we are capable to usually discovered

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Discover Morroco

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Discover Algeria

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Discover Tunisia

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Discover Lybia

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How 2019’s marketing prepared us for 2020’s wave

2019 seems to be a transitional year in marketing. Between the rise of the technology of AI and the ever-growing need for optimisation, last year could be considered as the inflection point between what was the norm in the last decade and what is likely to become the...

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Can Marketing Mix Modeling Predict Future Sales?

Marketing Mix Modeling (MMM), is primarily concerned with using historical data to explain the incremental contribution of the different sales drivers. This allows, among other things, to calculate the Return on Investments (ROI) of every channel in the marketing mix,...

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We would love to share a similar experience and how I learned some valuable lessons during a downturn.